THE NUMBER ONE THING TO DO BEFORE THE NEW YEAR STARTS!
With the new year right around the corner every business owner regardless of what field you work in should take the time to reflect on this year. You should be asking yourself; What worked great this year? What didn't work? What...Read more
HOW TO FIND OUT IF FACEBOOK ADVERTISING WILL WORK FOR YOU + 7 TIPS TO GET YOU STARTED
A question I get often is about Facebook Advertising. Does it work? Is it worth it? How can you make it work for yourself as a professional photographer? It's something people email me about, ask me on Facebook, discuss in...Read more
IF YOU'VE EVER DOUBTED YOURSELF, PLEASE READ THIS LETTER
The biggest compliment I have gotten since starting my business wasn't about how beautiful my work was, or how great I was at editing or my organization skills. It wasn't about how nice my camera was, or how pretty my studio...Read more
THE ONE TOOL I USE THE MOST AS A BUSINESS OWNER - IT'S FREE!
I get a lot of questions about tools I love to use that help me run my business. I wanted to highlight this tool because frankly, I use it, all day, every day! It has helped me improve so many...Read more
IF YOU WORK FROM HOME, YOU CAN PROBABLY RELATE TO THIS.
It can be a lonely world to work for yourself sometimes.Don't get me wrong, I LOVE working for myself, at home, in silence and am probably much more of an introvert than anything, so I really don't mind working by...Read more
THE ABSOLUTE BEST TIME TO POST TO FACEBOOK - MUST READ!
People all over the world are trying to figure out when the best and worst time is to post to their social media accounts. Pinterest is filled with graphs to show you exactly what time is 'prime' time and which...Read more
PHOTOGRAPHY BUSINESS NAMES - HOW TO FIND THE PERFECT ONE
Deciding on the perfect name for your photography name is something everyone often spends lots of time thinking about. There are so many directions you could go and it's hard to decide on what would be the perfect name for...Read more
THE STRUGGLE OF DOCUMENTING MY OWN LIFE AS A PROFESSIONAL PHOTOGRAPHER
In 2008 my daughter was born, and I started to pursue my passion for photography more seriously. Every day that passed was documented. The little everyday moments and the big moments. I built my entire business around documenting real moments...Read more
HOW TO CREATE THE PERFECT PHOTOGRAPHY BUSINESS PLANNER
The NEW Photography Business Planner is FINALLY available and we're kicking it off with a big 50% off SALE!!! My goal was to have a planner that is beautiful, functional and inspirational for photographers. Every aspect of this it has...Read more
THE CUSTOM PHOTOGRAPHY EXPERIENCE - FREE DOWNLOAD!
Sometimes it's hard to put our thoughts into words, and I know that there are many photographers out there who want to offer their clients something special but have a hard time explaining to them what it is that makes...Read more
I WASN'T QUALIFIED FOR A JOB SO I CREATED MY OWN BUSINESS
After having my daughter, I went out looking for a job and quickly realized that finding a good job, with good pay and benefits would be difficult. Actually, the real lesson I learned was that the money I would be...Read more
THE SECRETS OF SUCCESSFUL PORTFOLIO BUILDING
Someone asked me a great question in my business success class the other week; it was about how someone should go about advertising weddings when they had never shot a...Read more
HOW TO MAKE MORE AND WORK LESS - price comparison chart
"Photographers in the United States pull down an average of $15.06 per hour. In the world of Photographers, overall cash earnings stretch from $21K near the bottom to $90K near the top" (source: payscale.com) , I recently asked photographers how...Read more
WHY FAILING BRINGS YOU ONE STEP CLOSER TO SUCCESS
Failure is something that terrifies many of us. It's something that can paralyze us in taking a step forward and chasing our dreams. The possibility of not making it, or failing at trying is often enough to keep us right...Read more
HOW TO ADVERTISE WEDDINGS IF YOU HAVEN'T EVER SHOT ONE?
Jumping into the wedding industry is an interesting process. Someone asked me in my photography business success class how someone can go about advertising as a wedding photographer without any experience...Read more
30 EMOTIONS EVERY PHOTOGRAPHER CAN RELATE TO - ILLUSTRATED BY GIFS
1. When you can wear whatever you want because you work from home. 2. When you're trying to decide what lens to get next. 3. When you've picked up your second shooter and are on the way to...Read more
HOW TO FIND YOUR DREAM CLIENT
We spend a lot of time discussing the process of finding the right clients in my business success class. Many photographers struggle with finding the right combination that leads them to the right potential client. Here are four tips on...Read more
THE KEY IS NOT TO PRIORITIZE WHAT'S ON YOUR SCHEDULE, BUT THE SCHEDULE YOUR PRIORITIES
"the key is not to prioritize what's on your schedule, but to schedule your priorities" Stephen Covey Let's talk about time management! Do you ever feel like your day is passing you by and you haven't really gotten anything...Read more